Neiman Marcus Hits Indie Beauty Expo LA!
When most people think about what it’s like to own a small, indie beauty brand, it’s likely that they do not see iconic American stores like Neiman Marcus in the mix but the reality is Neiman Marcus is currently front and center with their main goal being to find the latest and greatest new beauty products, made with the highest quality of ingredients to bring to their customers and what better way to do exactly that than to attend the ever-growing Indie Beauty Expo to explore the hundreds of up-and-coming brands?!
As an influencer that has attended the IBE shows from the start, it is beyond amazing to see the changes that are coming from this show, times truly are changing. Not only for the consumer that wants more high-end and performance-based clean options but for the indie brands that are being scooped up to sell at select Neiman Marcus retail locations and online at neimanmarcus.com, how awesome is that!?
Because Neiman Marcus knew my love for IBE and because I was already attending on Monday for Beauty X, it only made sense to serve as the face of the Indie Beauty ✗ Neiman Marcus collaboration which involved checking out all of the brands Neimans has picked up and then selecting my personal faves to share with you! I love that Neimans respected my desire to stay true to my standards as it’s not often you find partners that will allow you to do so. So, with that being said, check out my first impressions of the brands I chose to share with you below. All of these brands are now available online from Neiman Marcus directly and the products pictured here were gifted by the brands for my full and honest review sponsored by Neiman Marcus.
Balance, restore and refresh the skin thanks to this Plum Beauty Oil by Le Prunier, made from nothing but 100% USDA Certified Organic Plums! Designed to nourish the skin with essential omega fatty acids and powerful polyphenols, did you know that Plum Oil is 6 times more powerful than Marula Oil and 8 times more powerful than Argan Oil at defending against hydroxyl radicals? After just one sniff of this unique, multi-purpose oil I was so impressed as it really is such a one of a kind smell, almost a mix of sweet almonds and plums, divine! What I also loved about this brand, besides their innovative product was their story – all of the plums are grown on their 100-year-old family farm in Sutter County, CA and three sisters run the brand.
Experience Using- Today was my first day using this on my freshly cleansed skin and I must say, I feel very pampered. The smell is subtly sweet, not overwhelming and the oil absorbs nicely into the skin without leaving it feeling greasy or weighed down. I can not speak on the long-term benefits of this product yet but I will be sure to update you all on my experience.
Best For- Plum Beauty Oil locks in moisture for a soft, youthful radiance, making it the perfect antioxidant booster for glowing skin, hair and nails. Plum Beauty Oil fortifies the surface of the skin, protecting it from harmful toxins while hydrating, calming and soothing skin. This is safe for all skin types, including those with sensitive, eczema prone skin.
Because there are so many skin care lines out there, today as an indie brand owner, you really do need to stand out and for me and also Neiman Marcus, RANAVAT checked all of the boxes! Not only did the brand founder Michelle do a great job at finding a more niche way to market her Ayurvedic based skin care line, but she is also a brand owner that has an incredible passion for her brand which makes learning about it even more fun. All of the RANAVAT products are handcrafted, Organic and infused with botanicals sourced all the way from the foothills of the Himalayas to the New Zealand countryside.
I was gifted several items from this collection and my personal faves were the Jasmine Hydrating Tonique and the Mighty Majesty Hair Serum! Made with steam-distilled Indian Jasmine flowers, the Jasmine toner gently calms the skin all while leaving you feeling like pampered royalty. This can be used on a cotton pad, spritzed around as needed or used as a way to activate your favorite powdered mask!
Best For- Anyone that loves Jasmine and happy, hydrated skin!
When I started my green beauty journey, Antonym Cosmetics was honestly one of my favorite brands of all time! Not only do their products contain super clean ingredients, but performance wise? They knock it out of the park! With various skews to shop from like Organic baked foundations and stunning highlighters to pigmented shadow palettes and creamy eye pencils, Antonym really does make a little bit of something for everyone and it’s so great to see Neimans agree! One of the most common questions I get about this brand is about their use of Talc and if I consider that safe and I am happy to report that yes, because of the high quality, ECO CERT source of Antonym’s Talc, it is not something I personally stress. The main concern of using Talc was that some forms used to be contaminated with Asbestos, however, since the 70’s even the FDA has agreed that all Talc in cosmetics must be asbestos free. Because the FDA does not actively test products for Asbestos, when deciding to use products that contain Talc or not, you will want to know the source of the Talc.
Best For- Those that enjoy high-performance makeup entirely free of parabens, sulfates, synthetic oils, artificial fragrances, petrochemicals, harsh preservatives, GMOs, animal testing and more.
Sappho New Paradigm
This is a brand new brand for me to explore but after trying out a few items at their booth, I really am excited about this being a possible new fave as they make some amazingly clean and high-performance makeup options! Formulated entirely Vegan by Emmy-nominated makeup artist Joann Fowler, the SAPPHO brand contains various skin-soothing ingredients like Organic Aloe and Chamomile with a ton of fun items to shop from ranging from their famous ECOCERT foundation and creamy-as-can-be concealers to their unique brow pomades and contour trios! Stay tuned for my update on if this will be a new fave or not!
Overall, I think Neimans did an awesome job picking out some truly clean and luxurious indie brands to add to their online and in-store collections based off the Indie Beauty Expo presenters and it’s so incredible to see both indie and clean brands booming! All of these items above can be found online here, with the “Find in Store” option also available online in case you’d like to find these in store to sample beforehand as well! Did you attend Indie Beauty in LA this year? If so, I would love to hear some of your favorite finds in the comments below! XO